I do not know if Lewis Grizzard ever went to The Second City while he lived in Chicago. If he had he would have enjoyed political incorrectness, the likes of which he made famous shortly after his return to Atlanta in 1977.
Had he gone during his Chicago years he would have seen John Belushi, Gilda Radner, John Candy, Dan Aykroyd, Jane Curtain, Eugene Levy and Bill Murray. Would he have related to them? Maybe not. But how could he not think they were funny.
For instance, at a Sherwin Williams national convention at the Opryland Hotel in Nashville we hired about 20 caricature artists to allow a division of Sherwin Williams enough time to deliver a chemical coatings message to Sherwin Williams store managers while they sat to have their caricatures done.
So I got a call from the Marketing Services honcho out of Giltspur Corporate in Pittsburgh to ask if I am available for a sales call the following week. She could not tell me who we were calling on, but I was available.
I welcomed any chance to sell something that was not reliant on our union carpentry shop that routinely blew budgets out of the water by virtue of their union mentality and frequent breaks so they could milk jobs into overtime. Don’t get me started.
The day before the sales call the Pittsburgh lady said we were calling on a Joyce Sloane at The Second City about the prospect of collaborating to do “business theater” for Giltspur clients at trade shows and special events.
So we go on this sales call and meet in Joyce Sloane’s office. I had no time to prepare anything and was not expected to present anything. If things clicked I would be the local liaison.
That day I could tell there was little chemistry between the very high energy Pittsburgh lady and the relaxed Joyce Sloane. Second City had an abundance of talent - not the already famous folks - who needed work. In my mind I could think of a half dozen of only my own clients whose jaws would drop if I could bring them Second City talent for some edgy entertainment.
But again, I detected a chemistry issue. I feared nothing was going to happen if things were left as they were after that meeting. Without asking or telling anyone I called Joyce Sloane and requested a one on one appointment. She readily agreed saying something like, “You didn’t say much the other day.”
When we hung up I wet my dark pants all over again. By this time I knew who Joyce Sloan was. And I had an idea.
So I hand wrote a script. It included lines like, “How many teamsters does it take to hang a picture in a McCormick Place exhibit during show setup?” Answer: “None you moron. If the picture hangs with pinch cleats dat’s carpenters’ union work. If the picture hangs with velcro dat’s decorators’ union work.”
When I met with Joyce I asked her to spill about John Belushi sleeping on her couch, Gilda Radner crying on her shoulder and a whole lot else. I had early internet and dial up AOL and had done my homework. Joyce had probably told those stories a bunch of times but apparently did not tire of telling them. When I could tell my time might be running out - after about an hour - I made my pitch.
Joyce looked over my maybe 10 page handwritten script as I sat silent. She grinned and actually laughed a few times, so I felt good. Then she put down the script and said, “I detest scripts.”
I may have wet my pants again, this time not in a good way. I waited, and Joyce explained. “We have tried shows with scripts before. They have always failed miserably. Our talent thrives on improv. Give them a concept and let them run with it.”
Weeks passed but we stayed in touch. Joane departed for Second City Toronto, then a vacation maybe to Europe. We each recognized urgency to resume when she returned. I still told no one until I knew what to tell someone about anything.
My biggest client was AT&T Network Systems, soon a/k/a Lucent. Big budgets disappeared overnight. I was recruited by a company who did corporate hospitality at the Super Bowl, the NCAA Final Four, Kentucky Derby and more. In one of untold monumentally bad decisions in my career, I left Giltspur and sent Joyce a letter that I was leaving. Why did I not ask her for a job? Because they probably could not have paid me. Their staff was lean - all their money went to on stage talent. Still, I could have paid my own way given the chance and a telephone.
Not too long thereafter my now ex-wife and I left Chicago.
I never contacted Joyce again. At some point Joyce and others launched Second City Works.